Do Automakers ‘Get’ Sustainable Mobility?
GUESTS: Jona Christians, Sono Motors; Alain Visser, Lynk & Co; Marcus Welz, Hyundai Motor Europe; and Patrick Ayad, Hogan Lovells
ABOUT THIS EPISODE
For over a century, automakers have been selling a dream - namely, a means of mobility. But as the focus of mobility shifts from a reliance on personal transportation to a clean, zero-emissions seamless multi-modal journey, can the automakers pivot, and remain relevant, while still selling a dream?
This discussion about the evolution of sustainable mobility in Europe, covered electrification, ownership versus usership, sustainability, ESG, and the challenges of developing different and competing zero emission propulsion technologies such as battery and fuel cell EVs.
We asked: Should technology development be driven by regulation or market forces?
And we challenged the panel: Do automakers really “get” mobility?
ABOUT THE SPEAKERS
Jona Christians, CEO & Co-Founder, Sono Motors - an all-new and exciting car company whose very existence is built on sustainability, and powered by the sun. (Connect with Jona on LinkedIn)
Alain Visser, CEO, Lynk & Co - a new vehicle brand that wants to sell mobility, not cars. Think: “Netflix for cars.” (Connect with Alain n LinkedIn)
Marcus Welz, Vice President Smart Mobility, Hyundai Motor Europe; Hyundai needs no introduction, but Marcus is leading the company’s efforts into sustainable mobility. (Connect with Marcus on LinkedIn)
Patrick Ayad, Global Leader Mobility & Transportation, Hogan Lovells. Patrick is a lawyer and mobility specialist representing both traditional automotive industry companies and emerging mobility players. (Connect with Patrick on LinkedIn)
This is the fourth and final instalment in a series of Ride podcast episodes recorded live at Reuters Automotive Europe 2022. Thanks to Jona, Alain, Marcus, and Patrick for taking part in this discussion, and thanks to Reuters Events for collaborating on this recording.
Learn more about Reuters Events at Reutersevents.com
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